Buffer vs Canva

Buffer is a dedicated social media scheduling tool that helps authors plan and automate posts across multiple platforms, with a freemium pricing model. Canva is a graphic design platform offering drag-and-drop tools, book cover templates, and AI features, free with a Pro upgrade at $15/month or ~$120/year. For a self-published author, the core difference is that Buffer focuses on when and where you post, while Canva focuses on what you post visually. Canva also includes book cover design capabilities, which Buffer does not.